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Home Impact CTVmd™ Provides Measurable Impact For A Leading Neurological Disorder Therapy

CTVmd™ Provides Measurable Impact For A Leading Neurological Disorder Therapy

Insight by Devin Kanach, Marketing Director
July 26, 2022 • Case Study

ConnectedTV continues to be one of the fastest growing channels and for good reason. Not only does it allow for brands to reach their hard-to-reach audience – but it’s also effective. Download our case study to see how our CTV campaign drove 12:1 ROI for a leading neurological therapy.

Brand Challenge:

Increase brand awareness among healthcare professionals treating a neurological disorder – specifically those writing competitive treatments and practicing in low access priority office locations.

TI Health Solution:

TI Health activated hard to reach professionals through their connected TV offering, CTVmd™, serving :60 commercials to target HCP households through NPI-to-device matching capabilities.

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