Increase script writing behavior by responding to event driven alerts with mobile banner brand messaging through our MOSEE™ platform technology.
Increase time spent on site by delivering multiple custom creatives tied to the specific event trigger received.
Target low and no-see HCPs when they are using personal mobile devices within the proximity radius of point of care facilities.
Months of Duration for Measurement, Pre & Post Lift Analysis
Unique Locations Targeted
Unique HCPs Targeted
Overall, more than 2x Industry Average
Growth of Average Time on Site
Increased scripts written by 2X during our program promotion, outpacing the competitor claims
Time sensitive deployments based on diagnosis triggers had a positive impact on script lift, TI health was responding within 24 hours of receiving event data
Grew average time on site by 50%. Increased unique visitors driven to the customer’s website to 450 per month vs 30 per month prior to our program launch.
Final Results – Rx Lift Projections:
BRAND trend from program launch shows directional increase in claims among targeted customers.
Overall diagnosis claims remain steady, all competitor claims remain flat while BRAND X increases over the program period.